Are you a subject matter expert who wants to help people and organizations fill a gap in knowledge, skills, or service? This course will guide participants through the exploration and quantification of their uniquely marketable skills and expertise in order to build and launch a successful consulting practice. Using carefully curated resources and experience, the instructor will help each participant design and build a strategy for launching a consulting practice in their area of expertise. This course will cover building a brand, finding a niche to serve, marketing your services, and how to find and land business. Participants will leave with actionable strategies and plans for their own practice. This course is geared towards the independent consultant.
Participants in this course will build and launch their consulting practice through readings, resources, and one-on-one assistance from the instructor. Participants will reflect and analyze their own skills and areas of expertise and apply those to the knowledge of building a successful practice that they learn in this course.
Participants will be expected to spend 1-1.5 hours on the readings, resources, and course information and 1.5-2 hours on the actual process of building their practice and providing feedback to other participants.